Category: Budgets

Common issues that plague businesses

WHAT ARE COMMON ISSUES FACING SMALL BUSINESS OWNERS…? What do small business owners have to say are the hardest areas of being an owner-entrepreneur? The number of hours that has to be put in, to get the business moving forward [especially on start-up]. ‘Working in the business and on the business.’ Not having time to […]

Making a difference

On the 9th of October, I had the privilege of addressing a group of some 20 immigrant business startups. This event, like so many others held for newcomers to Canada, was held by ‘Job Skills’, Markham. ‘Job Skills’ coaches, prepares and connects newcomers to job and business opportunities I acknowledge, with thanks, that this two […]

The Benefits of an Advisory Board

Are you making the right decisions for your business? Are you on the most profitable path? What are your best options for success? What are your negative choices? Being in business can be lonely and exhausting. This is where a board of advisers not only becomes helpful but may be an essential part of the […]

Return on Marketing and Advertising

Return on Marketing and Advertising In this tough competitive time and media saturated marketplace coupled with savvy consumers, companies are looking at ways to maximize the return on their advertising dollar. In recent newsletters, we discussed percentage of budget to be spent on advertising as well as where to advertise. So you have decided on […]

MANAGING YOUR COMPANY’S GROSS MARGIN – ASE April 2019 Newsletter

PRICING MANAGEMENT Managing your company’s pricing process is vital to the success of your business. Declining gross margins generally indicate pricing problems and may lead to the ultimate failure of your company. The success of any business depends on several key factors including achieving consistent gross margin targets. How gross margin is adversely impacted by […]