WHY KNOW YOUR BREAK-EVEN POINT?
Navigating the Break-Even Point for Entrepreneurs For entrepreneurs, the idea of aiming for a break-even point might raise eyebrows. Isn’t the goal to make a profit, rather than just breaking even? It might sound like a setback or even a hint of failure. However, understanding the break-even point is a game-changer for your business decisions. At […]
Six tips to better manage Cash flow
We meet so many businesses at ASE. One of their key worry … “running low on cash” Cash in the Bank (and/or availability of credit) is essential to keep the wheels of your business turning. Cash is needed to cover running costs (overheads, supplies, staff etc.) Then of course there is growth. So many get […]
GROWING YOUR BUSINESS ONLINE
Creating a strong online presence, as we all know, is critical for today’s small business. However, it is daunting to navigate through its unfamiliar terminology and complexities. The following is a simple roadmap that explains the key elements and how your online approach should fit together: Develop an outstanding website! This is the hub of everything. Make […]
The Importance of A Pro Forma Evaluation
Using a Pro Forma Financial Statement Your financial statements provide a snapshot of your business’s finances and performance at a point in time; they provide information on profit, cost of goods sold (COGS), expenses and earnings before interest expenses and taxes (EBIT) . The foundation for planning the future course of your business starts with your financial […]
When To Prepare For Selling A Business
A Succession Plan Although hard to imagine, someday you’ll want to, or need to, sell your business; maybe lack of interest or energy, age or unexpected failing health. You should start thinking about a sale from the day you incorporate. Having a succession plan is critical for an organized, orderly, successful sale. It creates certainty and […]
The Benefits of An Advisory Board
This blog is relating a much appreciated testimonial from a successful client who has been with ASE for over twenty-seven years! He has recounted well, his ups and downs and how the ASE team helped in supporting, advising, and guiding him and his business over those many years. It shows the importance for any business to have […]
Marketing strategy
Whether you are a new business entrepreneur or you are a veteran business owner, whether you understand marketing strategy intuitively or have addressed it intellectually in the past, it is important to have another deep analysis of who and what is the target market you are approaching. Every business needs to promote their business, but […]
THE VALUE OF REFERRALS
If you could save both time and money in acquiring clients, would you be interested? And if this marketing strategy resulted in a higher retention rate of clients would you implement it? It’s known as ‘Referral Marketing’ or word of mouth marketing. Most businesses have not developed a formal referral system. An ad hoc approach […]
Do I need a Business partner?
In our ASE Advisory meetings we often come across this comment from businesses we advice. “I need a partner”. Sometimes so frustrated is the client, that I believe they simply seek an accomplice they can blame. Other times the comment is valid. Work load excessive; Skill sets missing; such partners fill gaps in resources such […]
De-risking the Technology Procurement Process
The digital ecosystem is here to help meet the potential and growth of your business. The process can better help manage and integrate the important parts of your business with IT technology software applications meant to help your business run more efficiently and knowledgably. IT strategy [information technology strategy] is a comprehensive plan that outlines […]